Source: Bisnis.com | January 12, 2025

Investment in business centers, shophouses, industrial, warehouse, shophouses, and shopping centers in Indonesia is projected to continue growing amidst the slowdown in the residential property market.

Farazia Basarah, Country Head of Jones Lang La Salle or JLL Indonesia, explained that JLL data shows that commercial real estate (CRE) investment in the Asia Pacific rose 15% year-on-year (YoY) in the first half of 2025 to US$31.2 billion, or approximately Rp517 trillion.

Based on this data, Indonesia is still considered one of the main investment destinations in Southeast Asia, particularly in the manufacturing and industrial sectors.

“The Indonesian commercial real estate market remains attractive to investors, particularly in the manufacturing and industrial sectors,” she said in a research report, quoted on Sunday (January 11, 2026).

Furthermore, the real estate and investment management consultant noted that although property investment is still growing positively, investors are now more cautious and selective.

As a result, even though the housing market is slowing, investment in business centers, shophouses, industry, warehouses, shophouses, and shopping centers continues to grow.

JLL Indonesia Executive Director Vivin Harsanto explained that amid the current wait-and-see market conditions, the upper-middle segment is demonstrating resilience, with transaction activity in the commercial property segment.

He continued, explaining that independent cities are expanding their commercial components by building shophouses, business centers, food and beverage areas, and entertainment facilities.

This is because the development of commercial areas targeting the upper-middle segment remains attractive to property investors.

Echoing the sentiment, Paramount Land Director Chrissandy Dave stated that new businesses are growing every month, and sales of new commercial areas are being well-absorbed by the market.

Data from the Gading Serpong Update social media account indicates that a total of more than 1,464 new businesses will open by 2025.

Furthermore, sales of various prime commercial areas, including Grand Boulevard Aniva Studio Loft, Maggiore Fresh Market, and Maggiore Signature East, are showing a positive trend.

“This positive performance is reflected in solid occupancy rates and consistent investor interest,” he said.

Given these conditions, the future strategy of established independent city developers is to select business categories that attract visitors, businesspeople, and investors.

“To meet market needs, we will also soon launch a commercial area with a new concept,” he added.

Paramount Enterprise President Director M. Nawawi acknowledged that in the current challenging economic conditions, people are more selective in choosing the right commercial property for business or investment.

Nawawi believes that investors are spending their money more carefully and making investment decisions on products they deem appropriate.